First customer for the first aseptic carton pack to be 100% linked to plant-based renewable material
Date 05.04.2018 | Category: News
By choosing SIG’s innovative SIGNATURE PACK, Arla is demonstrating its commitment to sustainability as it strives to increase the market share of its organic dairy products. Arla’s organic milk cartons now carry a clear message to consumers: buying this pack promotes the use of renewable raw materials to protect fossil resources while making a positive impact in reducing the CO2 level compared with a standard carton pack.
Said Elise Bijkerk, Marketing Director at Arla Foods Germany: “The SIGNATURE PACK from SIG is a great match for our Arla BIO Weidemilch. Consumers that choose for our pure Arla BIO Weidemilch also have an increasingly strong interest in sustainable packaging. With the value-added pack from SIG, we can demonstrate our commitment to transparency and our holistic approach to sustainability across the value chain. We are happy to be the first company to use SIGNATURE PACK and to be able to offer consumers in Germany this solution.”
The SIGNATURE PACK is one of the latest innovations supporting SIG’s Way Beyond Good ambitions to offer customers the most sustainable food packaging solutions and contribute more to society and the environment than it takes out.
Said Martin Herrenbrueck, President and General Manager Europe at SIG: “With Arla we have found a partner who shares our vision of creating a more sustainable future by doing more for the environment and reducing the consumption of fossil resources. By choosing the SIGNATURE PACK, Arla is getting the benefits of a global innovation that better cares for the environment and caters for consumer needs.” For more visit signature-pack.com
Source: SIGAuthor: COX